The Importance of Being

When I recently saw a post by Richard Branson titled How to Be Happy, I smiled while reading about his focus on being. I was reminded of a conversation I’d had years earlier with gifted creative Michael Black on the importance of the concept of being. Michael had taken upon himself to offer a new brand for my message and my company. After investing considerable time learning about who I was, what I did, and how I did it … he nailed it. And ever since my company has served others under the name of Being Chief.

It’s been interesting to note in subsequent years how many more people have commented on the word Chief, as opposed to the word Being. Perhaps it’s because Being is the more challenging of the two.

Our culture sends us lots of positive messaging around taking action. Everyone is always telling others to “get going,” often independent of a well-thought-out sense of direction. As a result, we confuse activity with progress. It’s a common problem and the main priority of the Being Chief philosophy.

Being Chief is about connecting your doing to your being. More specifically, it’s about developing your own compass to help you determine the direction you want to go.

At the center of your compass are your chosen values. Those values are rooted in your choices to be your unique self. But there aren’t as many people who will suggest you slow down to learn who you are as there are telling you to speed up.

So, I will.

If you’d like to stop confusing activity with progress, make choices to strengthen your being. Here are five:

  1. Be Present. When you choose to be present, you can use all of your senses to learn everything possible about the current moment. Specifically, when you give 100 percent of your attention to the people you spend time with, you’ll find that your relationships become much more fulfilling. Don’t think about your next meeting or get distracted by your phone. Keep your attention on what’s in front of you.
  2. Be Still. Contrary to many Western cultural norms, perhaps our most important choice is to develop the deeper understanding and truth that comes with being still. To maintain inner balance, choose the tranquility and peace of stillness. In that peaceful state, you will develop the ability to trust and have confidence in your own leadership and voice.
  3. Be Accepting. When you choose to accept people and circumstances for who and what they are, you can escape the frustration of trying to change them. When you take a nonjudgmental approach, you open yourself up to learning from all situations and every individual. When you accept your current reality with a certain degree of detachment, you will find that solutions come to you with a fraction of the effort otherwise required.
  4. Be Generous. When you choose to be charitable with your possessions, money, and time, you will experience inner satisfaction despite “having less.” When you are kind, helpful, encouraging, and gentle with others, the team around you will align. You may even feel aligned with a higher purpose. Try to balance giving with receiving to eliminate much of the possibility of arrogance; this way you can remain genuinely humble.
  5. Be Grateful. It is easy to be grateful when things are going well. It takes inner strength and composure to remain grateful when facing life’s inevitable difficult periods, especially when pressures from colleagues or board members mount. Try to remain appreciative of the opportunity to learn lessons from the challenges you face. As a leader, these challenges will only make you stronger.

Before you take your next action, consider how you will be as you take that action. The choice is yours to make a greater impact simply by being.

 

If you’re reading this blog soon after it posted, and you haven’t yet checked out my book, Be Chief: It’s a Choice, Not a Title, now is a great time to order. It comes out next week!